When AI recommends a business,
will it recommend yours?
ChatGPT, Perplexity, Google AI, and dozens of other tools are already choosing which businesses to show their users. They don't read your website or check your reviews — they look for verified facts. Most businesses don't have any. The ones that do get recommended.
Free. Takes 30 seconds. No account needed.
Mediary is a trust verification protocol that evaluates 8 verifiable signals for any business and publishes a machine-readable Trust Readiness Index (TRI) from 0 to 100. AI agents like ChatGPT and Perplexity query this score via open API to decide which businesses to recommend. It is free to claim and verify, takes under 10 minutes, and requires no account. Learn how businesses use Mediary for AI visibility, or read about our mission.
The way customers find businesses has already changed
People ask ChatGPT for recommendations. They search with Perplexity instead of Google. They use AI shopping tools that compare and choose on their behalf. These tools don't browse your website — they check whether you have the verified facts they need to recommend you.
Traditional search
Customer searches Google → reads your website → checks reviews → makes a decision. Your brand, design, and marketing all matter.
AI-powered search (happening now)
Customer asks ChatGPT, Perplexity, or a shopping agent → it checks which businesses have verified credentials → recommends the ones it can confirm are legitimate. Your website design and marketing? It never sees them.
The value of being visible
Without Mediary
- AI agents can't find your business
- No way to verify trust claims
- Competitors get recommended instead
- No data on AI-driven referrals
With Mediary
- Your trust profile appears in AI recommendations
- 8 signals verified, TRI score published
- Level playing field — trust is computable
- Machine-readable proof that you're legitimate
What "AI-visible" actually means
It's not a ranking, a score you compete on, or a review you collect. It's a verification state — a set of facts about your business that AI agents can read and trust.
Your domain is claimed
Your business is legitimate
Your signals are verified
Agents can read your profile
Think of it like having an SSL certificate — but instead of telling browsers your site is secure, it tells AI agents your business is trustworthy.
What you get: your Trust Profile
When an AI assistant evaluates your business, this is what it sees. A verified summary of the facts that matter — not your marketing, not your reviews, just whether you're real, reachable, and legitimate.
Example Business Ltd
example.com
72
Trust Score
7 of 8 signals verified
88% confidence
This is the human-friendly view. AI assistants read the same information automatically.
Built by
SpottMedia
Infrastructure and platform engineering since 2010
Open protocol
MIT-licensed
No vendor lock-in. Read the source, run your own.
Verified against
Authoritative sources
Companies House, DNS records, SSL certificate authorities
How Mediary compares
Mediary is not a review site, a directory, or an SEO tool. It is trust infrastructure.
| Mediary | Google Business Profile | Trustpilot / Yelp | SEO | |
|---|---|---|---|---|
| AI agents can read it | ||||
| Verified, not self-reported | ||||
| Open API | ||||
| Free forever | ||||
| No vendor lock-in |
Three steps. No code required.
Most businesses complete setup in under 10 minutes.
Check your domain
Enter your domain to see your current trust score and signal status.
Verify your signals
Add a DNS record, configure HTTPS, set up structured data. We guide you through each signal.
Get recommended
Your trust profile becomes queryable by any AI agent, anywhere.
What it costs
£0
Free to claim, verify, and publish your trust profile.
<10 min
Most businesses complete the full process in under 10 minutes.
Zero
Ongoing maintenance. Your profile updates automatically.
Built for your role
We've written detailed guides for your specific role.
For Business Owners
The full story on AI visibility — why it matters, what to expect, and what to tell your team.
For Developers
DNS verification, signal specs, evidence submission, and common issues.
For Agent Builders
API endpoints, response schemas, discovery mechanisms, and stability guarantees.
Frequently Asked Questions
- What is Mediary?
- Mediary is a trust verification protocol that evaluates 8 verifiable signals for any business and publishes a machine-readable Trust Readiness Index (TRI) score from 0 to 100. AI agents query this score to decide which businesses to recommend.
- Is this like Google Business Profile?
- No. Google Business Profile is a directory listing for Google Search. Mediary is trust infrastructure — it verifies facts about your business and makes them readable by any AI agent, not just Google. The data is open, the protocol is MIT-licensed, and there is no vendor lock-in.
- Does this replace SEO?
- No. SEO optimises your website for search engine crawlers. Mediary verifies trust signals for AI agents that make recommendations. They serve different audiences — search engines index content, AI agents evaluate trust. You need both.
- Is it really free?
- Yes. Claiming your domain, verifying all 8 trust signals, and publishing your trust profile is free forever. No credit card, no trial period, no hidden costs. A Pro tier with advanced signals is coming later in 2026.
- How long does setup take?
- Most businesses complete the full process in under 10 minutes. The main step is adding a DNS TXT record to verify domain ownership — the same process used by Google Search Console. DNS propagation typically takes 15 minutes but can take up to 48 hours.
Find out if AI can find your business
Free. No credit card. Results in 30 seconds.